Here is the official blurb from Dole:
Peel the Love is a year-long Dole campaign that celebrates the fun, irreverence and whimsical side of bananas and other tropical fruit. The program includes everything from delicious new banana recipes, serving, pairing and entertaining tips.
About DOLE Bananas
DOLE® Bananas are the top-selling banana in America and the world — in both conventional and organic product categories. From its founding by James Drummond Dole, the company has built its reputation on a ceaseless commitment to quality. Today, the DOLE® brand stands for more than 150 years of quality produce — and the world’s largest supplier of fresh fruits and vegetables, including bananas. Dole strives to grow, produce, harvest, transport and distribute its bananas and other produce in the most environmentally and socially conscious way possible. Dole Fresh Fruit Company is based in Westlake Village, Calif.
About Dole Food Company, Inc.
Dole Food Company, Inc., with 2013 revenues from continuing operations of $4.5 billion, is one of the world’s largest producers and marketers of high-quality fresh fruit and fresh vegetables. Dole is an industry leader in many of the products it sells, as well as in nutrition education and research. For more information, please visit www.dole.com.